In this training, Dr. Zoellner and Clay Clark answer a Thriver's question about whether to build a business or get a job doing something they love. They teach the factors that play into the decision and how to know whether or not you are passionate enough to start your own business venture.Sign Up to Watch
Dr. Zzz: Oh my gosh, success is defined as this. You define success for yourself. Clay Clark: Hello Thrivers and welcome to the Thrive Time podcast featuring Dr. Zzz, the entrepreneurial trapped inside an optometrist's body and a former USSBA entrepreneur of the year, easy for me to say, myself, Clay Clark. [inaudible 00:00:36] always be a broadcasting from the exact geographical center of the universe. We're [inaudible 00:00:40] you to have business school experience without the BS. Today, Zzz and Marshall, we are talking about a topic that I'm excited about. What to do when you are stuck? But before we do, we have a little something, a little musical kind of a little musical, little teaser here to get us going [crosstalk 00:00:59] I want to start with the beat box here, we can get going here. Speaker 3: If you're stuck, it's time to get unstuck. If you're stuck, it's time to get unstuck. Got to keep on moving and proving [inaudible 00:01:19] Don't get stuck! Marshall: Wow, bang! Wow Clay Clark: We do that. Marshall: I want to get grooving right now. Clay Clark: That's what you do when we don't have a drum set and you have a super talented guy, you just have to give a little bit of percussion. We work together, it's a team effort. Speaker 3: Talking about yourself? Clay Clark: Marshall, we're going to go here into the mailbag here, we're going to the mailbag here. Marshall: We have Thrivers all over the world. They send us questions every single week with what they need to know for their business. We have this Thriver who's name is Robert. He sent us in this question so we're going to get into it. Robert writes, my business grew itself by itself by doing what I love. Now I'm stuck in many areas because I don't know how to run a business and the truth is I actually don't want to as I would like to do what I love. My business has a lot of potential but to get my company to the next level I need to invest to get professionalized but I don't have the money. Question is what do I do? Do I look for a partner? Do I look for an investor? How do I find somebody I can trust? Can we help this guy out? [inaudible 00:02:32], Zzz? Zzz, can you kick us off to help out Robert here? Dr. Zzz: Time to kick us off, segment by Dr. Zzz. Marshall: This just in. Dr. Zzz: This just in. Well Robert, it's okay. I am so excited to hear that you are doing something that you love. Because if you do something you love, it will never feel like a job. But if you do something you don't love, it will be a job that drags you down. Clay Clark: Okay. Dr. Zzz: And your life will cease to exist as the fun, energetic, joyful life that you wanted to be. What you said in your question was very powerful. You said, I started doing what I loved and now I'm forced with doing something that I ... basically you don't want to do, so something you don't love. My advice to you, Robert is continue to do what you love and don't do what you don't, i.e., get a job. Marshall: What does it mean? What? What? What? What did you just say? Dr. Zzz: Saying what weird? Marshall: All of it. Dr. Zzz: No, I didn't say it weird that time. Marshall: Where do you get off? Clay Clark: I just don't get why you're saying it that way. Dr. Zzz: I'm just trying to give him some advice! What way? Marshall: Forget it. Just ... Dr. Zzz: No, don't forget what I'm saying. What I mean is you can do what you want to do and you don't have to turn it into a business. I have six optometrists for example, I have six optometrists that work for me. Let's just get down, just get in it. Marshall: Yeah, we're going to get in it. Dr. Zzz: They work for me because they do not want to have their own business. They don't want to have to worry about payroll. They don't want to have to worry about marketing. They don't want to have to worry about hiring and firing. They don't want to have to worry about all the decisions that I have to make every day and that's okay. It's okay.
Clay Clark: I feel like the one thing that's kind of, the missing link between what you're saying and what, maybe, some of the thrivers are getting, because they might go, "You guys are a business website! You just told a man not to run his own business?" I think I hear what you're saying, but I just want to kind of unpack it a little bit here. Dr. Z: Please unpack it. Clay Clark: What I think is, if your goals, I kind of like to visualize it, like if your goals fit in to this box, and let's say this box is 50,000 dollars a year. That's how big the box is. It's 50,000. You know, to feed my kids and to take care of what I want to do and go on my vacation a year, and to get my two weeks of vacation, or whatever that is, I can do that within this 50,000 dollar a year box. Then you have less responsibilities. Now, for me, I know if you and your family, we all have our own dynamics, but for me, I support a lot of people in my extended family. I am, in some way, helping a lot of people. I grew up, you know, poor, I know you started off with nothing as well, and I realized my box is going to have to be about 200,000 a year. That's my box. Then at one point I realized, I'm going to need about a million dollar box, you know, to do everything I want to do. So to do that, I had to decide do I want this, do I really want this, because if I do, there's a lot of responsibility and there's a lot of things I have to do, and there's a lot. There's been times in my life, Z, where I've said, "I don't want the box anymore." So I sold the DJ business and I took the time, and it wasn't like a loser, I just had said, "You know what, I've won the game to the extent that I want to win right now, and I need to take a little time out," and I stepped away for a while. Then I came back, and you just have to ask yourself what do you want, and how big of a box do you need. Then you decide if you should be a business owner, because being a business owner, there's a great upside, but there's also huge sacrifices, right? Dr. Z: Huge sacrifices. I think that's the problem a lot of people do, is they take what their box is, to use your analogy, and they project that on to other people. They say, "You're not successful unless you're doing this." They project that on to people, and that's just not fair to people. I mean, some people say, "Hey, if you don't have 100 of these offices and franchises around the country, you're not reaching your potential." Clay Clark: Yeah. Dr. Z: "You only have two. You only have three. You only have one. You don't even have any." I think what happens is a lot of times we look at people and we put their success through our filters. Clay Clark: What is in your box? Dr. Z: I don't know. Clay Clark: Do you have anything you want to share? Give me anything, just share with me one. Okay, I'm going to tee off one. You have an unbelievably awesome living room, and you have a rug that's like the size of this wall. Seriously, it's the size of this wall. Dr. Z: It's the size of this wall. Clay Clark: I'm not exaggerating, am I? It's about that big. Dr. Z: No, about that big. It's actually a tapestry. Clay Clark: There's an aquarium that's the size of, like, from the Coca-Cola over to, like, that Pressi, Phil Pressi right there. Somebody sign Phil Pressi, he's been in the NBA for years. We need to get him on a team right now. Dr. Z: Let's get him on a team. Clay Clark: If you're an NBA general manager, sign the guy. Speaker 3: What is that, about 8 feet? 10 feet? Clay Clark: Yeah, it's a big aquarium. Speaker 3: Yeah, okay. Clay Clark: How did you decide, I mean, did you put it on your list? "I would like to have an aquarium someday, and I'd like to have a big rug," and then you realized okay, I need to see this many patients. I mean, seriously though, you had to at some point write down some goals, didn't you? Or think about them? Dr. Z: Well, you do. I probably wouldn't get that exact. In the back of your mind you have some things that you enjoy and some things that you want to do. When I was a little kid I said to myself, "Hey, you right." I mean, I did say I had a bucket list, and one of the things that I wanted to have a horse farm. I wanted to have a ranch that had horses on it and so, you know, at some point in my life I said, "Okay, now I can do that." So I did that. Then what happens I found with me is that a lot of times as soon as you hit that goal, then you say, "Okay, what's my next one." At some point I'll probably say to myself, "Okay, I'm done with making the next goal," but I continue to make those next goals. For me, it's, you know, I don't limit, I guess I don't really know what the box looks like right now. I mean, it's kind of fun just growing and building and I'm getting into more real estate now and I'm kind of doing more in that arena. Clay Clark: I see you giving, too, and that's one thing- Dr. Z: Yeah, you have to. Clay Clark: You can't talk about your own, you can't brag on your own giving, but I'm going to do it. Dr. Z: No, you can't. Clay Clark: I see you, where you see people who maybe need a car, Dr. Z: Yeah. Clay Clark: A car. Dr. Z: Yeah. I'm kind of Elvis. One's an Elvis move, it's kind of my move. Clay Clark: You're kind of the Oprah, the Elvis of Oklahoma, and you see someone who needs a car and you're like, "Hey, here are the keys to your car." Dr. Z: Yeah, it's fun. Giving, I think, is one of the great things in life that we can do, and I truly think it's better to give than to receive. I really do, and I think that it's, when you give, it's really rewarding because you see how it enhances somebody's life and makes their life better. A lot of what I'm doing right now is so that I can give more and do more. I think that's an important part of leaving this world a better place and leaving people you encounter better off than when you found them.
Clay: I'm going to say this. You've officially replaced your box with that bag, that Santa bag that Santa carries around giving away gifts. That's what you're doing now. Now, we're going to go ahead and get on the other side here a little bit. We're going to get real and we're going to get raw here. Marshall, are you ready for this, my friend? Marshall: I'm ready to get real and raw. Clay: All right. As a reminder, this segment is not, this segment of the program is not in any way sponsored by the Nebraska Cattlemen's Association. We're going to get real, we're going to get raw. Dr. Z: A fine association, by the way. Clay: Yeah, it is, a fine association, but we're not responsible right now. I don't want anybody to get confused. This is raw and real. Ladies and gentlemen, Dr. Z, unleash the beast. Dr. Z: Don't let anyone tell you whether you've been a failure or a success. When I was a young man, I wanted to become an optometrist for a lot of reasons I won't bore you with. I had an aunt, and she approached me one day and she sat me down and she said, listen, I am so disappointed in what your decision is. Clay: Really? Dr. Z: Broke my heart ... for a little bit. She said, you are so smart and have so much potential, you could be any kind of doctor you want to be, you could be a brain surgeon, you could be a heart surgeon, you could be the most whatever in the world, and the fact that you have just settled for being an optometrist is so disappointing. I looked at her and I said, listen, aunt, if I did what everybody thought I needed to do to be successful, I probably, one, wouldn't get anything done, and, two, I wouldn't be very happy. I'm going to do what I want to do the best that I can do it, and I'm just going to make myself happy and my family happy. Clay: Just to pile on with that, we have TL here, awesome musical guest, I'm so excited. I like to harass him occasionally, and we have the pleasure to have him on set here. Dr. Z: He's harassable. Clay: I know as a DJ, let's be real, I built a DJ company. Being a DJ, there's kind of like a carnie, there's a carnie who says, how fast do want to go, kids, at the carnival. "How fast do you guys want to go?" Dr. Z: Does that qualify as a DJ? Clay: Well, you start off as a carnie, and if you graduate you start to get to play the music. Dr. Z: Oh, nice. Clay: Now you're like, how fast do you want to go? Pfft, pfft, and you're playing the music, be-be-be-doop, and now you're a DJ. Dr. Z: Oh, yeah. Clay: Then the next level, maybe you go as a speaker and then, like, a politician, I'm not sure how that cycle works. You would not believe how many people have told me, why are you a DJ? Is that even a thing? Are you really ... do you work at the carnival? Seriously, people would ask me, I remember one guy, he was like, do you work at ShowBiz or ShowBiz Pizza? Do you work at ShowBiz? Is that what you do? A little, cute little DJ? People always asked me. Then, when I hand-painted my vans, that did not help, but I was happy as could be. Seriously, 50 nights, 100 nights, 150 nights a year playing music, I loved it. TL, have you ever had people that tell you that you're nuts or have questioned whether you're successful because you've chosen to pursue music? TL: Tons of people and close family members. Strangers will walk up to me and they'll be like, you look like such a nice young man, have you ever thought about a real career? I'm like, well, yes, I have thought about it. Clay: When I met you at Whole Foods, it was like a spiritual connection, I'm not kidding, because I love people who are living in their passion. That's why I love hanging around you, I love this energy. I saw you and I'm like, this guy is singing his heart out here, and it's just fun to see your career progress as you're getting more and more connections. It's just fun to see that. I would just say, to your point, don't let anybody else put that upon you, right? Dr. Z: Right, don't carry that burden around. You do what you want to do, and that's like Robert who calls in and said, listen, I don't really want to do the business part of it but I want to do what I love. Then, do it. Find someone who needs that done in their business and go in and do it with a passion and excellence that you want to do it with. That's okay. Clay: I think the Thrivers are ready for a mystic statistic, because there's some statistical ... Dr. Z: They probably are. Clay: I'm going to give it to you. Here we go. Today's mystic statistic is brought to you by our good friends at Bloomberg and the U.S. Commerce Department. The U.S. Commerce Department says that out of every ten small businesses, seven will survive their first year, three will still be going after three years, and only two will remain after five years. Why? I would argue, because I work with businesses all over the country, it's someone who has decided to become a chiropractor because someone put it on them. It's someone who decided to become a grocery store owner because someone put it on them. I see this all the time, where there's people who are living someone else's dream and they're kind of halfing it. Dr. Z: Yeah. Clay: You're watching them, and they just don't have the ... because when you start a business, you're going to have rejection, challenges. You have to be all in, right? Dr. Z: Absolutely. Clay: In your mind, if you refuse to quit, of the entrepreneurs that you've seen that refuse to quit, don't they always end up figuring it out? Even if that business fails, they find another way. Isn't that the common denominator you see, entrepreneurs who just refuse to quit? Dr. Z: Absolutely. Clay: Is that needed in your mind? Do you have to have that mindset or can you be like, well, we'll see?
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